Deanna Farrugia

Executive Coach, PCC, Author

Executive Coaching & Leadership Development. Tailored programs provide values-driven solutions to enhance leadership and drive transformational change.

Who We Help

Emerging Executives

Uncover your authentic brand, develop executive presence, navigate your professional journey with unshakeable confidence.

ExecutiveTeams

Strengthen communication, trust, collaboration, decision-making, and resilience to succeed with influence and impact.

Senior Executives

Align authentic leadership strategies with core values, foster innovation, and drive meaningful impact with executive presence.

Executive Coaching Meeting

Think Differently.Increase Confidence.Build Trust.Create Lasting Impact.

At the executive level, leadership is about more than managing teams—it’s about shaping the future, driving innovation, and making values-driven decisions that impact the entire organization.

With 30 years of experience, Deanna coaches C-suite executives, leadership teams, and emerging executives helping leaders like you build confidence, gain clarity and align your leadership with long-term success.

Whether you’re navigating high-stakes challenges, transforming company culture, or enhancing your executive presence, Perspicacity provides the perspective, strategy, and insight needed to lead with conviction.

The Perspicacity Approach

Trust is earned through authenticity, transparency and alignment. Effective leadership honors and holds space for multiple perspectives.

Executive confidence is built with authenticity and courage. Great leaders make bold decisions with conviction.

Resilient leaders build resilient organizations. Navigating change requires courage, mental agility and vision.

Values anchor lasting success. The most impactful executives lead with integrity and purpose.

Blending deep thinking, compassion, direct coaching, and strategic insight help executives sharpen decision-making, build confidence, and create transformational impact.

UpcomingWorkshops & Events

Stay tuned for future event dates and information.

UpcomingWorkshops & Events

March Workshop with Deanna


What Perspicacity Offers

Needs based, tailored coaching solutions for executives looking to sharpen their leadership approach, increase their impact, and drive transformational change.


Values-Based Everything

Leadership starts with clarity of values. This program helps leaders and teams:

Identify and align personal and organizational values for decision-making.

Build a leadership approach rooted in authenticity and integrity.

Create a strong leadership foundation that fosters trust and accountability.

Communicate with Impact

Your leadership brand is your reputation—how others perceive and experience you. This program helps leaders:

Define their unique leadership identity and presence.

Strengthen visibility, credibility, and influence in their organization and industry.

Align their leadership style with their values and strengths.

Uncovering & Maximizing Talents

Great leaders unlock potential—in themselves and others. This program helps executives:

Identify and leverage natural strengths and leadership capabilities.

Develop a growth mindset for continuous learning and improvement.

Foster a culture of strength-based leadership that drives team success.

Deanna Farrugia

Executive Coach, PCC, Author


Deanna, Founder of Perspicacity, is a proud mother of two: Reagan, a Psychology major at Penn State, and Blake, a dedicated ice hockey player. Deanna spent the first 20 years of her professional life as a High Performing Sales Executive in Financial Services and spent the last decade serving as a Needs-based Executive Coach. She is a Professional Certified Coach with the International Coaching Federation. Married to Michael for 20 years, Deanna knows the power of authenticity, resilience, confidence, and values-driven leadership in both life and business. She is a lifelong learner and fuels up with daily exercise keeping her mind sharp.

As the author of The Life-Strengthening Book: One Lesson at a Time, Deanna is passionate about helping people think differently, build resilience, and unlock their full potential. A professional public speaker and facilitator, She engages audiences with thought-provoking insights that inspire growth and transformation.

Deanna’s coaching approach is needs-based and results-driven, guiding executives and leaders to first understand who they are—so they can confidently move toward where they need to go. Certified in Gallup StrengthsFinder, DISC & Motivators, Working Genius, and Emotional Intelligence, Deanna provides the tools to enhance self-awareness, leadership effectiveness, and exponential growth. As a thought partner and leadership strategist, she challenges conventional thinking, helping individuals and organizations think differently to break through barriers and achieve lasting impact.

The Life Strengthening Book: One Lesson at a Time

By Deanna Farrugia

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The Impact